Adding some more words to the matrix registration email template, too.

res/verification_template.eml

@@ -23,6 +23,18 @@ If your client requires a code, the code is %(token)s
 
 If you aren't aware of making such a request, please disregard this email.
 
+
+About Matrix:
+
+Matrix is an open standard for interoperable, decentralised, real-time communication
+over IP. It can be used to power Instant Messaging, VoIP/WebRTC signalling, Internet
+of Things communication - or anywhere you need a standard HTTP API for publishing and
+subscribing to data whilst tracking the conversation history.
+
+Matrix defines the standard, and provides open source reference implementations of
+Matrix-compatible Servers, Clients, Client SDKs and Application Services to help you
+create new communication solutions or extend the capabilities and reach of existing ones.
+
 --7REaIwWQCioQ6NaBlAQlg8ztbUQj6PKJ
 Content-Type: text/html; charset=UTF-8
 Content-Disposition: inline
@@ -57,6 +69,19 @@ following link to complete the verification of your email address:</p>
 
 <p>If you aren't aware of making such a request, please disregard this
 email.</p>
+
+<br>
+<p>About Matrix:</p>
+
+<p>Matrix is an open standard for interoperable, decentralised, real-time communication
+over IP. It can be used to power Instant Messaging, VoIP/WebRTC signalling, Internet
+of Things communication - or anywhere you need a standard HTTP API for publishing and
+subscribing to data whilst tracking the conversation history.</p>
+
+<p>Matrix defines the standard, and provides open source reference implementations of
+Matrix-compatible Servers, Clients, Client SDKs and Application Services to help you
+create new communication solutions or extend the capabilities and reach of existing ones.</p>
+
 </body>
 </html>